More science than design
“Einstein came out with the theory of relativity saying SpaceTime curves. People tested it with the total solar eclipse in 1919 and we observed the light rays bend. Ideas can be crazy but with evidence, we can distinguish brilliance from blunder.”
I specialize in managing small teams, driving conversion rate optimization and enhancing user experience across industries including finance, telecommunications, automotive, e-commerce, and AI-powered applications.
My approach is grounded in iterative design, rapid testing, and user-centric thinking — all aimed at improving performance and maximizing ROI. With a Bachelor’s in Design and certifications in UX/UI, I bring a strong foundation in user research, responsive interface design, and data-informed strategy.
You can explore a snapshot of my recent work here. For a deeper look into my management style, reporting frameworks, and strategic roadmap development, feel free to reach out directly.